Villar City, a 3,500-hectare modern megacity spanning 13 towns and cities across the National Capital Region and Cavite, is positioned as the southern stronghold for success and defines the future of metropolitan living.
Cities of the future, built on the civilizations of the past
The principles, structures, and accomplishments of historic civilizations continue to shape the course of present-day megacities. Though the skylines have become vertical, and technology, digital, the context of everyday living remains grounded in the legacy of early metropolitan centers. From the agora to financial centers, stone streets to concrete roads, and colosseums to arenas and stadiums, four enduring pillars uphold the identity, functionality, and adaptability of all great cities: education, commerce, transportation, and culture.
The intellectual legacy of ancient megalopolises—the academies of Athens, libraries of Alexandria, and the scholarship of Confucian China—echoes in the university towns and innovation districts. The buzzing energy of Silk Road trade routes and bazaars of the Middle East finds modern kinship in the economic centers of Tokyo, Dubai, Berlin, and San Francisco. Transportation, once powered by Mesopotamian canals and Roman roads, now pulses through subways and thoroughfares in cities such as Shanghai and Seoul. Culture, once rooted in rituals and remembrances, now flourishes in global melting pots such as New York, London, Milan, and Paris.
The intellectual legacy of ancient megalopolises finds modern kinship at the University Town of Villar City, which places knowledge as the foundation of economic and social momentum.
In these locations, gravity exists more than a force of nature; it is the field of attraction that pulls together individuals, ideas, and industries into a sphere for influence, inspiration, and impact. Modern megacities are built not only with steel and strategy, but also with the sensibilities that have always made strong civilizations succeed.
Villar City: Built on legacy, bound for leadership
At the heart of this outstanding vision is Villar City, a 3,500-hectare modern megacity spanning 13 towns and cities across the National Capital Region and Cavite Province. Positioned as the southern stronghold for success, Villar City is not just a destination—it dominates, directs, and defines the future of metropolitan living.
Education is at the forefront in Villar City through future-ready ‘techpreneurship’ institutions, innovation districts, and conducive learning environments that encourage the free flow of ideas. Like known academic capitals worldwide, it places knowledge as the foundation of economic and social momentum.
Novus Prime Residences allows go-getters, groundbreakers, and game changers to act on their ambitions in an environment that supports vision, velocity, and vitality.
Enterprise forms its mechanism: Villar City is planned with office parks, commercial corridors, and mixed-use settings that attract startups, corporate headquarters, homegrown brands, and international players to find both scalability and stability. With the magnetism inherent in a modern megacity, it draws not only consumers but creators and capital.
Transportation completes its framework—as closeness to major road networks such as the South Luzon Expressway (SLEX), Muntinlupa-Cavite Expressway (MCX), Cavite Toll Expressway (CAVITEX), C-5 Road Extension, and the Cavite-Laguna Expressway (CALAX) ensures fluid movement across city clusters. Seamless mobility turns Villar City into a strategic gateway for goods, services, and daily life.
Culture is expressed through artistic spaces, green zones, and curated offerings that foster community pride while embracing global inspiration. Whether through creative galleries, performance venues, sustainability markets, or cosmopolitan enclaves, Villar City is conceived to be the platform and the product of a modern lifestyle.
From the Latin word for new, Novus Prime Residences invokes the energy of invention and the boldness of firsts, trailblazing the southern gateway of Villar City with potential, purpose, and progress.
Dasmariñas City, Cavite: The epicenter for expansion
As the largest city in Cavite and one of the economically promising, Dasmariñas is the nexus for residential communities, educational institutions, and commercial centers. With its location straddling Metro Manila and the rapidly evolving southern regions, it becomes the ideal launchpad for high-impact developments.
The city’s growing academic belt and middle-income to upper-middle-income demographic also make it an eventual market for upward mobility. As more families, businesses, and institutions find their roots in Dasmariñas City, demand grows for a contemporary, connected, and competitive residential counterpart—a role Novus Prime Residences is poised to fulfill.
Novus Prime Residences at Villar City, built for the business of breakthroughs
Derived from the Latin word for new, Novus Prime Residences invokes the energy of invention and the boldness of firsts. It is the spark of innovation and commerce, trailblazing the southern gateway of Villar City with potential, purpose, and progress.
As an entry point into the modern megacity from Cavite, Novus Prime Residences is a threshold of transformation. A dynamic mixed-use strip fringes the vicinity, replete with retail hubs, entrepreneurial lounges, and collaborative spaces. Commerce is no longer confined to boardrooms—it is forged in cafes, co-working clusters, and concept stores, where community and creativity intersect organically.
Built around the learn-live-lead approach, the 25-storey Novus Prime Residences is home to upwardly mobile families, faculty, and future leaders who value proximity and prestige.
Novus Prime Residences was crafted with the spirit of synergy in mind. Flexible workspaces to modular retail bays integrated into its surroundings pour out into walkable greenways and leisure zones: it is where startups meet investors, students meet mentors, and big ideas meet their first customers.
Built around the learn-live-lead approach, the 25-storey Novus Prime Residences is home to upwardly mobile families, faculty, and future leaders who value both proximity and prestige. Residents can enjoy the convenience of a city within reach, and without compromising on the exquisite comfort of upscale lifescapes.
Built by Crown Asia, the foremost builder of themed residential properties and condominiums in Metro Manila and South Luzon, Novus Prime Residences allows go-getters, groundbreakers, and game changers to act on their ambitions in an environment that supports vision, velocity, and vitality. With the skyline as its limit and innovation as its compass, Novus Prime Residences is where the future moves in.
Crown Asia: The foremost builder of themed residential properties
Success comes with a prize. For most, it is often worth whatever it took to get there.
Moving up in the world is marked with milestones—celebrated with a desired luxury that is now within reach. The ultimate affirmation that one has achieved a certain stature in life is a coveted address. Crown Asia is building globally inspired homes for affluent individuals who are driven by ambition, upwardly mobile, and proud achievers.
Each Crown Asia home is designed and built with exceptional standards and workmanship. Beyond quality, the beauty of the homes is the trophy our residents deserve for their triumphs, an exquisite reward to and only for themselves. To know more about Crown Asia and their developments in Metro Manila and South Luzon, check out www.crownasia.com.ph. Like and follow @CrownAsiaOfficial for news and offerings.